AI Visibility Audit for Indian Businesses
Find out if ChatGPT, Perplexity, and Google AI Overviews mention your brand — or your competitors. We run 125 manual searches across 5 AI engines, document every citation, and give you a 90-day roadmap to start showing up where buyers now actually search.
By Nabin Thakur · SEO & Growth Specialist · Last updated
Why this audit exists
In 2023, your customers Googled. In 2026, half of them ask ChatGPT, Perplexity, or Google's AI Overviews first — and only click through to a website if the AI answer isn't enough. If your brand isn't in the AI's answer, you don't exist in that consideration window.
The catch: nobody's checking. Most Indian businesses don't even know whether ChatGPT mentions them. Their SEO agency tracks Google rankings, not citation rates in AI answers. So they keep losing buyers to competitors who do get cited — without knowing why.
This audit closes that blind spot. We test your category across the 5 AI engines that matter, document every citation, and tell you exactly why competitors get picked over you (or vice versa).
What you get
- 5-engine visibility scan. We test ChatGPT, Perplexity, Google AI Overviews, Claude, and Gemini with 25 industry-specific prompts. 125 individual searches, each captured with screenshot + citation list.
- Brand citation rate. Out of 125 searches, how many cite you? How many cite a competitor in your space? Broken down per engine.
- Competitor citation map. Which competitors are getting cited where you're not. What signals they have that you don't.
- Entity gap analysis. Is Google’s Knowledge Graph aware of your brand? Does Wikipedia link to you? Does Wikidata recognize you? These are the underlying signals AI engines use to decide who counts as authoritative.
- Schema audit. Which JSON-LD schemas your site has, which are missing, which are malformed. Schema is the #1 controllable signal for AI search retrieval.
- Comparison content audit. "X vs Y" pages, alternatives pages, best-of listicles where you should appear. We tell you which ones to write and which to pitch for inclusion.
- Geo + language layer. For Indian businesses: do AI engines surface English content from India for Indian queries? Or do they default to US results? We identify what's missing.
- 90-day fix roadmap. The 10 highest-leverage fixes ranked by effort, impact, and dependency order. You can implement yourself or hand to us.
- Live shared deliverable. Everything goes into a shared Google Drive folder you keep forever: full screenshot library, the report PDF, the roadmap spreadsheet, the prompt list.
The 5-day audit process
Day 1 — Intake & prompt design. You send: domain, top 5 competitors, top 10 keywords/services you care about. We design 25 prompts covering: direct brand mentions, category leadership ("best X in India"), comparison ("X vs Y"), buyer intent ("how to choose X"), and edge cases ("X that doesn't suck", "alternative to X").
Day 2-3 — Running the searches. 125 manual searches across ChatGPT (browsing on), Perplexity, Google AI Overviews (SGE), Claude (with web search), Gemini. Each captured with screenshot, prompt, output, and citation list. No automation — AI search results vary too much for a script.
Day 3-4 — Gap analysis. We look at every search where a competitor got cited and you didn't. We check: their schema, their entity signals (Wikipedia, Knowledge Graph, structured citations), their published comparison content, their domain age, their backlink profile to that page. Pattern recognition reveals which 2-3 factors actually decide citation.
Day 4-5 — Roadmap + delivery. Custom roadmap ranking the 10 fixes by impact, effort, and dependency order. You get a Google Drive folder with: 12-page PDF report, 125-screenshot library (organized by engine + prompt), prompt CSV, roadmap spreadsheet, and the raw citation dataset.
AI Visibility Audit
One-time. 5–7 working days. Full deliverable on completion.
Already need implementation, not just diagnosis? See the AEO Booster Pack (₹19,999) — audit + top-10 fixes implemented.
Who this is for
D2C brands, premium service businesses, healthcare providers, EdTech platforms, B2B SaaS, law firms, CA firms, and any business where buyers research before deciding. If your prospects compare options before buying — even unconsciously — they're now doing some of that comparison through AI engines.
This audit is especially high-leverage for businesses in high-consideration verticals: education, healthcare, financial services, legal, B2B SaaS, premium hospitality, and luxury goods. Categories where the buyer asks "best X" or "how to choose X" before buying.
Geographically: works for India-focused businesses, India-to-international businesses (export, tourism), and US/Canada/UK businesses serving Indian markets.
Related: Read our AEO Guide for Indian Businesses 2026 — the full methodology this audit applies →
Who this isn’t for
- Pre-launch businesses with no live website (we need real content to audit)
- Local-only businesses where AI engines aren't yet relevant (single-location service businesses serving only a 5-km radius)
- Categories where AI engines are still 12+ months from being a meaningful traffic source (very few in 2026; we'll tell you on intake if yours is one)
- Businesses looking for "guaranteed citation" in AI engines (nobody can guarantee that — we tell you what increases probability, not certainty)
What we won’t do
- No "AI prompt engineering" service. This audit is about how AI engines see your brand, not about writing prompts for you.
- No AI-generated content shipped to your site. Post-HCU, scaled AI content gets penalized. We won't risk your existing rankings.
- No fake Wikipedia entries. Wikipedia notability rules exist for a reason. Manipulation gets your page deleted + can harm domain trust.
- No "guaranteed first AI citation." Anyone promising this is lying. AI engines are non-deterministic; we improve probability, not certainty.
- No automated scraping of AI engines. Manual searches only. Automated AI search scraping violates ToS and gives unreliable data.
We ran this audit on seorevive.in itself (eat your own dogfood). Result: cited by Perplexity for 4 of 25 prompts, by Google AI Overviews for 2 of 25, zero by ChatGPT (browsing was off for the prompt category). Identified gaps: missing Organization-to-Person schema chain, no Wikipedia entry yet, weak comparison content. Read the full breakdown: I Audited My Own SEO Site for AI Visibility →
Brands we work with. Verifiable in Google & AI.
Every brand below is a real live client. Click any logo to verify their site — same brands whose AEO work we do month after month.
AI Visibility Audit FAQ
An AI Visibility Audit tests whether your brand appears when users ask AI search engines (ChatGPT, Perplexity, Google AI Overviews, Claude, Gemini) about your category. We run 25 industry-specific prompts, document every citation (yours and your competitors’), and produce a 90-day roadmap to improve your citation rate.
A regular SEO audit checks if Google ranks your pages. An AI Visibility Audit checks if AI engines retrieve your content as a source when answering user questions. The signals overlap (schema, entity clarity, authoritative content) but the optimization targets are different. Most agencies still don’t test for this. See our Technical SEO Audit for traditional Google-focused work.
ChatGPT (with web browsing), Perplexity, Google AI Overviews (SGE), Claude (with web search), and Gemini. We test each with the same 25 prompts to identify which engines cite you, which engines cite competitors instead, and which engines don’t surface your category at all.
We test that first. If your category is genuinely absent from AI search results (rare in 2026 — most B2C and B2B verticals are covered), we tell you and refund the audit. We don’t sell audits where the market doesn’t exist yet.
5 to 7 working days. Day 1-2: prompt design and competitor mapping. Day 3-4: running prompts across all five AI engines and recording outputs. Day 5-6: gap analysis and report writing. Day 7: delivery via shared Google Drive folder.
The audit itself is diagnostic — we identify gaps and give you the roadmap. For implementation we offer two paths: a one-time AEO Booster Pack (₹19,999) that implements the top 10 fixes, or full retainer engagements that include ongoing AEO work. You can also implement the roadmap yourself — we don’t gatekeep the fix instructions.
Cheap audits run an automated tool against your site and rebrand the output. Our audit involves manual prompt testing across 5 AI engines × 25 prompts = 125 individual searches, each documented with screenshots and citation analysis. Plus competitor citation tracking, entity gap analysis, schema audit, and a custom 90-day roadmap. That’s 8-10 hours of senior practitioner work.
After the audit, what’s next?
Traditional Google-focused audit. Crawl, schema, Core Web Vitals, GSC errors. Run alongside or before the AI audit.
We implement the top 10 fixes from your audit roadmap. Schema deployment, entity signal building, comparison content.